Mellencamp on the State of Music

A long, but very well written and compelling article by John Mellencamp on the state of the music industry, and how the hell we wound up with the Top Ten filled with acts you and I have never heard of:
Read the article here, and then check out some of the truly original artists we're proud to work with at Coupe!

A choice excerpt from the article: "Record companies soon discovered that because of BDS, they only needed to concentrate on about 12 radio stations; there was no longer a business rationale for working secondary markets that were soon forgotten -- despite the fact that these were the very places where rock and roll was born and thrived. Why pay attention to Louisville -- worth a comparatively few potential listeners -- when the same one spin in New York, Los Angeles or Atlanta, etc., was worth so many more potential listeners? All of a sudden there were #1 records that few of us had ever heard of."

2009 Awards?? Already? Really?

Along with our friends at Leopard Communications, we've won some awards for 2009 already. It's only March! This is just silly. But we'll take it. Thanks to the Web Marketing Association for the recognition and for being so darned future-forward.
Internet Advertising Competition Awards 2009
IBM Unified Communications You're So Fired Video: Best Computer Software Rich media Online Ad
Covidien RMS Brand Story Video: Best Medical Rich Media Online Ad
IBM Mashups Video: Outstanding Rich Media Online Ad

The State of The Radio

Interesting article on radio advertising on AdAge today...
http://adage.com/mediaworks/article?article_id=135324

Coupe on Facebook

In our latest move towards the 22nd Century, Coupe is now on Facebook!
Check out the site and become a fan!
If you're a musician, you can post upcoming gigs, and we hope it will become a great place to network for everyone.